Stop Leaving Money on The Table in every deal
Master commercial negotiation skills that consistently deliver £50k+ more value per deal
without aggressive tactics or damaging relationships
Master Strategic, Collaborative, and Mutual Value Gain Negotiation Techniques That Immediately Increase Your Bottom Line!
CLICK BELOW TO WATCH FIRST!
4.9/5 star reviews
Thousands of happy customers worldwide
Learn Why Mastering Negotiation Is the Most Profitable Skill You’ll Ever Develop
The Transformation
Accepting first offers without exploring value
Fear of "rocking the boat" in negotiations
Leaving 20-30% of potential value unclaimed
One-size-fits-all negotiation approach
Reactive, not strategic
Systematically identify hidden value in every deal
Confident, collaborative negotiation style
Closing deals 15-40% above initial positions
Adaptable strategy based on real-time reads
Proactive planning = predictable wins
What’s Included in The Barefoot Negotiator Workshop
Negotiation Fundamentals
The 3 negotiation types: when to compete, collaborate, or pivot, Identifying negotiation opportunities
Emotional Intelligence in High-Stakes Deals
Reading body language & micro-expressions in real-time, Staying Calm under Pressure
Game Theory and Market Dynamics
Prisoner's Dilemma, BATNA & Winning Competitive Bids
Communication and cognative psychology
Verbal & Non-verbal Communication, Overcoming Cognative Biases
Positional Bargaining
Power Laws, Planning and Preparation,Tactical Consessions
Mutual Value Gain
Trading Variables, Move Planning, Team Negotiations, Creating Value
TESTIMONIALS
What our students are saying...
Probably the most enjoyable training I've attended. Would highly recommend and be interested in additional training if available.
- Sales Director, Petrochemicals
This was the best corporate training i've ever attended.
- Procurement Manager, Professional Services
The instructor clearly had extensive experience not only in teaching but live complex negotiations to draw on. He was very articulate and engaging with everyone on the course and able to help us understand the complex approach to negotiating multiple variable in team negotiation's. I would be interested in attending another course run by this instructor and/or this company.
- Business Unit controller, FMCG
MODULES
FOLLOW MY STEP BY STEP VIDEO TRAINING
Module 1 - Introduction
The introduction to The Barefoot Negotiator sets the stage for mastering negotiation skills Negotiation is not just for high-stakes situations; it's a daily tool for getting what you want in life, business, and relationships.
Module 2 - Emotional Intellegence
Emotions drive decisions in negotiations. Recognize your own and the other party's emotional state to avoid reactive responses.
Module 3 - Market Dynamics
Understand the market value, competitors, and trends to strengthen your position.
Module 4 - Communication
Communication is key in negotiation. Understand how to use deliberate empathy, verbal and nonverbal communication, to get inside the other party's head.
Module 5 - Power in Negotiation
Where does power come from in negotiation? What are the negotiation power laws? How do I use my BATNA?
Modul 6 - Mutual Value Gain
Through preparation and planning we can trade issues to create mutual value and maximise the profitability of every negotiation.
Win Any Commercial Negotiation—Without Bullying or Giving In
Our hands-on workshop shows you a repeatable framework, proven scripts, and live role-plays so you can secure better terms, bigger margins, and lasting relationships.
Here's what you get:
Instant lifetime access to more than 28 high-definition training videos.
Printable negotiation checklists, prep sheets, and tools.
Membership in a community of like minded negotiators hosted by the instructor.
All future module updates and bonus content, webinars, free of charge.
Today Just
£497 one time purchase
ABOUT YOUR INSTRUCTOR
Meet
Paul O'Donnell
For over 2 decades Paul has provided clients with real-world know-how and practical solutions in Commercial Management, Negotiation, and Leadership.
Paul has worked globally across many business sectors, delivering training and development initiatives as well as strategic advisory services in negotiation, sales and leadership.
Paul has a high level background in Senior Commercial Management specialising in Negotiation.
Paul has successfully attended Imperial College London Business School - Mergers and Acquisitions and subsequently advises and consults on M&A deals.
Paul is a thought-leader and ambassador in the commercial excellence domain. Paul's insights and opinions are published in industry journals, such as the Defence Management Journal and Civil Service World.
Closed a single $450 million global supply agreement.
Negotiated agreements in 14 industries including tech, manufacturing, and healthcare.
Trained 5,000+ executives and entrepreneurs in negotiation skills.
Featured guest expert on Harvard Business Review’s Ideacast.
Author of the Amazon #1 bestseller "Barefoot Negotiation".
Keynote speaker at World Business Forum and TEDx.
WHO IS THIS FOR...
Designed for entrepreneurs, sales leaders, procurement teams, consultants, and any professional who must negotiate deals, contracts, or salaries.
Sales Directors & Commercial Leaders:
You're responsible for £1M+ deals but lack a repeatable negotiation framework. You need a system that your entire team can execute consistently.
Procurement & Supply Chain Professionals: You're under pressure to cut costs without damaging supplier relationships. You need mutual value gain strategies that preserve long-term partnerships.
Business Owners & Founders:
Every deal directly impacts your bottom line. You can't afford to wing it — you need proven negotiation tactics that protect margins while building trust.
Mid-Career Professionals: You're hitting a ceiling in salary/deal negotiations. You need the strategic edge that separates good performers from commercial leaders.
Project & Product Managers
Engineers Negotiating Salaries
Sales Professionals
Anyone Who Makes Deals
STILL NOT SURE?
Satisfaction guaranteed
We want you to find value in our trainings! We offer full refunds within 30 days. With all of our valuable video training, we are confident you WILL love it!
STILL GOT QUESTIONS?
Frequently Asked Questions
Will this workshop help if I’m not naturally assertive?
Absolutely. The system emphasizes preparation, empathy, and clear structure—skills anyone can learn—so even reserved personalities can negotiate confidently.
How advanced is the material?
Whether you’re new to negotiation or managing multimillion-dollar deals, the framework scales. We start with fundamentals and progress to advanced tactics used by Fortune 500 teams.
What makes The Barefoot Negotiator different?
Unlike academic courses, we focus on practical tools, live demonstrations, and post-workshop accountability so you can implement immediately and measure ROI.
Enroll in the course now!
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